E-Book Market Review: Guide to 2015


Anita Lovett gives an overview of the e-Book market in 2014 and prepares a guide for the new year. The literary market share of e-books continues to grow, and Forbes reports that e-books “have dominated 30 percent of 2014 book sales”. E-book sales have expanded to more than 45 times larger in the past five years, with people’s willingness to buy e-books “on the rise”. Lovett then highlights 5 major details that authors and publishers should pay attention to, in order to succeed in the e-book market in 2015: book cover design, book description, book reviews, genre identification, and extensive revision and editing.

In addition, Darrick Dean holds a discussion about whether Book Price Wars will be the “publishing battleground” in 2015. Some are concerned with the situation where traditional publishers will lower prices in their competition with indie authors. However, Dean argues that first of all, “there is always competition” regarding book pricing; the key is to connect with audiences “with a strong, quality product.” With traditionally published books going cheaper, the authors earn a lower profit, which is why indie authors still have some advantages. He ends the discussion with a particularly thought-provoking sentence: “There’s room for all publishing models, but we are seeing a settling of which is good for whom.”

Image Credit: Anita Lovett & Associates

13 thoughts on “E-Book Market Review: Guide to 2015”

  1. The problem is that you just don’t very often hear of career novelists who self-published. It’s fine if you have one or two ideas and just want to put them in print; but, if you’re someone with several developed ideas, you want to be able to write for a living so you can find the necessary time to dedicate to your craft.

    Liked by 1 person

  2. Great information for indie authors. Personally I rarely base whether to read an ebook or not based on reviews as different people have different motivations for writing them and may or may not be honest. My biggest decider on whether or not I read an ebook is when I read some of the book, usually the first few pages. If the author has poor writing then I will not buy it regardless of great reviews or description.

    Liked by 3 people

    1. Yes, I think most people do that, which is heartening to know! And why it’s so important to get the first pages right (even if the rest is important too). And to follow on from your comment, I think good writing can make a flimsy story readable, but poor writing can ruin a great story.

      Liked by 3 people

    2. That’s interesting, because first thing I look at is reviews, either on amazon or goodreads, sometimes both. I do have a little read of the first page to get a sense of style, but I trust reviews. Though I must admit, I trust reviews more when there’s more than a handful.

      Liked by 2 people

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